Minggu, 21 September 2008

PhotoPlus Expo - Your Best Plan of Action

PhotoPlus Expo (October 23rd through the 25th, in New York City) is right around the corner, and the early-bird discounts are available only until 10/3. Below are the seven programs that I highly recommend. It's a full three days of all that is the business of photography. Go get DVD's for how to light, and take Seth Resnick's D-65 Workflow Not Workslow seperate seminar to really get a handle on your workflow, or come to DC and take Peter Krogh's workshop on workflow and best practices for digital asset management (I presume he'll have dates in a city near you he can e-mail you about.) If you want to really learn Photoshop, you could also head to Photoshop World, or even ImagingUSA. I am not speaking on the PhotoPlus programming track, but we will be on hand doing video reports, as we did last year. (2007 Day 1 Highlights; and 2007 Day 2 Highlights).

Here is my recommended attendance list (after the jump). Register now for the seven seminars, and it should be $305 for the three 3-hour programs, and $70 each for the four 2-hour programs, or a total of $585 for three days worth of genius, that's if you register individually. Choosing the "Full Seminar Package", and you'll have a total of $495. This is an awesome deal.

Register Here.
(Continued after the Jump)


*** THURSDAY ***
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MARKETING [SA5] 9a~12p

A mainstay of PhotoPlus, Debra’s program is a crowd pleaser because she pulls no punches and tells it like it is.

There’s Always Room at the Top: How to Get There and Stay There.

MARKETING [TB5] 1p~3p

The first 10-20 seconds of a client interaction are crucial. Mary Virginia Swanson talks about the first 20. Buckle up – this one will open your eyes.



First Impressions: Selling Yourself in 20 Minutes

SEE THE SHOW FLOOR – 2 Hours

Make time to see the show floor. Breeze through it today,
taking note of what you want to come back and focus on tomorrow.
*** FRIDAY ***
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IT’S YOUR BUSINESS [FA6] 9a~12p

Blake Discher, with whom I travelled the Country for ASMP’s Strictly Business 2 program helps you understand how not having a great website is costing you money.
Is Your Website Doing All It Can to Make You Money?

IT’S YOUR BUSINESS [FB6] 1p~3p

I first met Sean Kearnan in Los Angeles, at the SB2 launch event, and was blown away. Reinventing yourself in the times of cookie-cutter photographers means longevity, but more importantly, self-satisfaction. Sean will send you in the right direction, for certain.

The Artist, Lost and Found

SEE THE SHOW FLOOR – 2 Hours

With the guidance of yesterday, go directly to the booths and vendors you wanted to see yesterday. Make your deals, and then go get some dinner.
*** SATURDAY ***

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MARKETING [TA5] 9a-12p

Tony Luna, who wrote a book I recommend in the “recommended reading list” on the blog, talks about growing your career without compromise.

Take Your Career to the Next Level

IT’S YOUR BUSINESS [SB6] 1p~3p

This panel of “youngsters” will give you hope that you too can succeed, whether you are under 30, or over 30.

PDN’s 30: Strategies for the Young Working Photographer

IT’S YOUR BUSINESS [SC6] 3:45p~5:45p

Judy Hermann and Mike Stark will give you the tools to get into the business, but more importantly, to stay there. I also traveled the country with Judy on SB2, and she’s got no nonsense advice and counsel – double your enlightenment with Mike’s words of wisdom, which I heard at PPA’s ImagingUSA last January.

Breaking into the Biz: What Every Student and Emerging Photographer Should Know


Like I said - Register Here. We're all procrastinators, but you can save several hundred dollars by doing it now.

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